The process of creating an infographic piece or graphic publication should always be initially a collaborative one, with discussion on what you are aiming to do with the piece. Is it for online publication or print? Is it for your consumers as a business, or an informational piece related to your brand?
As a creator of infographics and visualisations for various industries, I understand the necessity for precision, particularly with complicated, or overwhelming information which is hard to get across to an audience. With many automated free tools online, this is something that you are limited in, due to the template nature of free software.
However, this is why my service offering provides the best solution for your business. I operate with 100% discretion and suggest collaboration at the start of the project to make sure everything is in place and that I can use the data in the most effective way. During our talks, we can decide on an approach, aesthetic and overall message and I can advise and support you on gathering ideas to make the most of the project.
Once it’s agreed on who the target audience is, we can then discuss what message you want to promote and then decide on how best to approach the project. It’s important to decide on what colours, styling and design should be used and how to incorporate the branding effectively.